Understanding the change is the first step towards being able to manage it and make the most of it. SMEs that today grasp the opportunity offered by new technologies and by the new ways of living the net, acquire a strong competitive advantage towards the ordinary crowd. GingerCraft helps understanding how Web 2.0, Second Life and other tools can be useful to SMEs, showing pertinent examples and case studies.
GingerCraft's team is made of professionals coming from different education paths and different work experiences. This results in a dynamic and consistent group, with crosscut knowledge always up to date and detailed.
GingerCraft offers in-house training and e-training for SMEs that lead, thanks to interactive lessons, to a deep comprehension of new technologies and how they can be implemented in the company.
In particular GingerCraft plans training sessions about:
- Web 2.0 & Social Media: blog, social networks, community, ...
- Social Media Press Release: how to relate with press and general public in the Web 2.0 era
- Metaverse & Second Life: theory, practice, phenomenon social analysis, business opportunities, ...
- Communication 2.0: how SMEs can capitalize Web 2.0 tools to boost communication skills